DRM’s Death

Posted on 2 April 2007

EMI kills DRM.

I’m not sure why they’re leaving DRM on the low-quality versions. The way it SHOULD work is there should be no DRM on anything, and if you want higher quality recordings, you can pay the higher cost. Jobs completely dodged this question, but it’s a start. I have a hunch that this is a trial balloon. The 2 tiered DRM/Non-DRM is the only way EMI would buy in.

The other possibility of course is that Apple wanted to retain the lower cost DRM’ed songs to continue the “lock-in” they have with their players. Something isn’t quite right about this deal, but I can’t put my finger on it.


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